Leader, Promotion & Marketing - New Westminster, BC

General Description:
The Leader, Promotion and Marketing, is responsible for developing, leading and implementing BCSA’s corporate brand strategy and marketing programs to promote and enhance public and client awareness of BCSA’s role and mandate, as well as enrolment in BCSA products and services to strengthen the safety system.

Given BCSA’s role in technical systems safety oversight for the Province, the team will support marketing communications efforts to bring attention to important safety issues.

The Leader is also responsible for administering BCSA’s advertising and sponsorship activities, contributing to the planning and executing of participation in external events and tradeshows, and managing BCSA’s brand execution and recognition activities including corporate merchandise.


Source: Fresh Gigs